Thursday, April 12, 2012



 Comments

1. Barrat Devis
Research, Research, and  Research
Barrat has posted about the research in Public Relations. This post is really fabulous; Barrat described all the related aspects about importance of research in PR. Research gives you clear idea to approach how to approach your target audience. He gave an example of Harley Davidson, how research help ou to meet the audiences’ expectation in an effective manner.

2. Lynne
Know Your Public
Lynne has posted a good article about know your public. She has described all the main points how you can know your target audience. Because you should know your customer better to treat them in better way and meet their requirements.  You should collect all relevant information about your customers and create database of it.

Isaac
An Experience with Twitter Chat    
First of all, Isaac has a strong opening of his article with some poet lines. He shared his experience on twitter and how did he feel to be on twitter and participating in a chat. He shared his chatting experience, about branding and graphic designing. At the end, Isaac closed the post with quotes. 



3. Isaac
An Experience with Twitter Chat    
First of all, Isaac has a strong opening of his article with some poet lines. He shared his experience on twitter and how did he feel to be on twitter and participating in a chat. He shared his chatting experience, about branding and graphic designing. At the end, Isaac closed the post with quotes.

4. Amit
Winnipeg Tea Company
Amit wrote on Winnipeg Tea Company, he discussed important things about tea. He mentioned about various varieties about tea; specially, herbal tea which is very good for health. In a way, we can say it’s a panacea.

5. Trish
Publics Tow 2
This is a fantastic post on Trish’s blog, in this blog she mentioned you should know your public (target audience). She has also mentioned how generation and age gap is important from point of view of a PR executive with her own example.

6. Ray
The Purple Campaign
This is perfect PR plan for Orsborn House for the sake of ladies. In this plan she has explained all the steps of her plan and course of action. This is a fantastic plan; we are executing this plan in PR writing class not only just a part of academics but also for society and to gain practical knowledge.  

Tow # 6

IKEA PR Plan

















We get many assignments, exams, and blog posts to do. But this project work was really good, because when you get practical work to do and can come up with more ideas. IKEA assignment is a good practical experience which I learned from it.


There was research which I found relevant data from internet and other friends. IKEA is largest furniture retailer of the world and coming to Winnipeg. This is an interesting in itself. I evaluated the whole furniture industry situation. 

I assumed me as a communication officer of IKEA, and completed this plan as a real plan not only for grades but also to learn how to make a successful public relation plan. I followed the plan format given by Samantha, which really helped me out to get everything on board in a better way. 



I also assumed myself as an entrepreneur and if I am going to start my own company how I will make a public relation plan. I adopted go, shake, and win the market policy in this plan. The main objective of plan was to promote the grand opening. Presence of  big Hollywood star Angelina Jolly, was a main idea to promote the event and majority of furniture stuff  bought by ladies, so more ladies will come to event.

Idea of promoting opening event through local media, social media buzz, and vehicle display are main tactics of this plan. I learned practical nuts and bolts of PR through this plan. 


link for my PR Plan

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